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Remixing Media

Jennifer

This morning, while reading all my aggregated news, I came across what seems to be a really interesting intersection of mash-ups, music and documentary film. OpenSourceCinema.org is attempting to create a documentary about the changing role of copyright today using mostly user-generated or user-edited content. The project was inspired by the debate in the music industry over filesharing which creator Brett Gaylor adeptly puts in perspective.

One music industry veteran declared “music is like a donut. Pay for the donut, you get to eat it”. Meanwhile, a 16 [year old] kid told me “I don’t think you can own music — it’s just feelings. How can you own that?”

The above quote is really indicative of the shift in how people perceive media. The traditional conception of media is very static; it appears on your television or plays from your radio and that is where the interaction ends. Meanwhile, the new interpretation of media is as something tangible and dynamic. Movies are re-cut into trailers that change the plot of a film, television shows are posted to YouTube the day after first airing, and songs are available for download before an album is released. All of these are then remixed, responded to and redistributed far and wide. With such a departure from what used to be the norm, it is easy to see why both sides of the argument clash so often. However, OpenSourceCinema.org is a great example of the positive results that can come out of having a culture that is less about consuming and more about participating.

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