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Century of Self

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Director(s)Adam Curtis
Release Date2002
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Film Description



New light is shed on Sigmund Freud’s theories of how the human mind works in this four-part documentary that examines the connections between certain Freudian principles and mass manipulation and consumerism. The program explores the work of Freud’s relatives (including marketing/PR gurus Edward Bernays and Matthew Freud) and turns a keen eye on how advertisers and politicians manipulate hidden desires and fears to control human behavior.

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Last Updated On:May 21, 2012

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