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MADE FROM SCRATCH Film Event: Call for Submission

Cultivating heirloom urban farms. Designing unorthodox musical instruments. Founding new workshops in old warehouses. New York offers the chance to incubate dreams and breathe fresh life into enduring passions. It has long had a siren’s call for those driven to create the bespoke, the repurposed, the transformative. It is a living laboratory for human exceptionalism.

To celebrate this cultural dynamism, FATHOM+HATCH, a New York-based marketing and innovation consultancy, is hosting an evening of short films to explore the theme of ‘Made From Scratch.’ It will spotlight the ongoing legacy of New Yorkers who create products, companies, and ideas wrung from the raw materials of the City and themselves.

A total of six short films will be showcased at a screening party in a SoHo gallery hosted by FATHOM+HATCH on Thursday, October 6th 2011. These will be selected by a panel of judges, including renowned photographer George Lange and Tech blog extraordinaire, Peter Rojas (Gizmodo, GDGT).. Each of the six selected filmmakers will receive a membership to the IFCenter. The audience’s favorite, to be voted on the night of the screening, will receive a prize of $1,000.

Criteria for Submission:

* WHO: You needn’t be an expert filmmaker to submit your work. You can be in school or dabble with a camera on the side. Your own particular perspective is the critical credential
* WHAT: New York-centric stories that capture the creation of culture made from scratch. Modest, heroic, artsy, businessy, but always focused on New Yorkers following their creative passions
* LENGTH: From 3-5 minutes
* FORM: Should comprise original film with audio, or a series of stills with audio, in a common digital format
* PARTICULARS: With each submission please include 1) the title, 2) a brief biography of the artist, and 3) a short description of the submitted work
* WHERE: Please email submissions and questions to fathomandhatch@gmail.com with submissions and questions pertaining to qualifications, the event, etc.

Upcoming Deadlines:

* Wednesday, September 28th 2011: All Submissions must be entered
* Monday, October 3rd 2011: Selected films will be announced
* Thursday, October 6th 2011: Screenings and reception will take place at 287 Spring Street, New York with live tweets from @ppl_are_amazing. More information to follow.

FATHOM+HATCH is a marketing consultancy that specializes in brand strategy and innovation to help companies do amazing things